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Overcoming cross-border payment challenges in a subscription-based business

Overcoming cross-border payment challenges in a subscription-based business

Expanding across multiple markets brings opportunities, but also payment challenges. For one of Europe’s largest web hosting and cloud service providers, managing overdue invoices across different countries became increasingly complex. By partnering with Intrum, the company streamlined its international collections, improved recovery rates, and secured its cash flow—while maintaining strong customer relationships.

About the company

  • The company offers a comprehensive range of services, including domains, email, websites, servers, and online marketing tools as well as Germany's largest cloud storage solution.
  • The company sought a partner who could support managing overdue invoices across multiple markets, while keeping positive customer relationships.
  • By using Intrum's services, the company significantly increased recovery rates and reduced outstanding receivables.

Managing international receivables in a subscription-based business

As one of Europe’s largest web hosting and cloud service providers, this company serves thousands of businesses and individuals across multiple countries. With a subscription-based business model, ensuring timely payments while maintaining positive customer relationships was a key priority. However, managing overdue invoices across multiple markets proved increasingly complex.

Operating in several European countries, the company faced a growing number of unpaid invoices. Differences in local regulations, languages, and payment behaviours made it difficult to manage collections effectively in-house. This led to delayed cash flow, increased administrative burden, and higher operational costs. The company needed a solution that streamlined debt recovery while preserving customer trust.

The solution: Local expertise with a global reach

By partnering with Intrum, the company gained access to Intrum's local debt collection experts across 20 markets in Europe, as well as our network of partners in 180 countries world-wide. This approach ensured:

  • Localised collection strategies tailored to each market’s legal and cultural nuances.
  • Ethical, brand-conscious recovery methods to retain customer goodwill.
  • A single point of contact to simplify cross-border case management.

By centralising operations and partnering with Intrum, the company was able to increase recovery rates, reduce outstanding receivables, and streamline internal processes. With a single point of contact for cross-border collections, they improved efficiency, secured cash flow, and maintained strong customer relationships—allowing them to focus on scaling their business across Europe.

The results: Improved cash flow and operational efficiency

With our tailored approach, the company significantly increased recovery rates and reduced outstanding receivables. By outsourcing international collections to a trusted partner, they optimised internal processes and freed up resources to focus on business growth.

Today, they continue to scale their operations across Europe with the confidence that their cash flow is secure—no matter where their customers are located.

 


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Recover debt from foreign customers